The Buell Motor Company has a unique status in the pantheon of motorcycle companies, harking back to the early 20th century when clever people with mechanical skills would develop innovative machines out of their own garages.
Buell was founded by Erik Buell, and his now-legendary drive and determination has grown the company from a small farmhouse operation near Mukwonago, Wisconsin, to a 25-plus-year history of manufacturing that has produced more than 100,000 bikes. Now headquartered in East Troy, Wisconsin, and with the might of Harley-Davidson as a majority investor, Buell Motorcycles is on the most solid foundation it's ever been on.
It's been a tough row to hoe for Buell since he began trying to sell his first home-built bike in 1985. The two-stroke RW750 he produced became a stillborn project after the AMA annulled the Formula 1 roadracing class the RW was built for; only one bike was sold. And that's just the first of what would become many obstacles that might've demoralized a lesser man.
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