As a company, Buell's products not only defy many conventions, the business itself seems to be defying the trend of challenging sales in some parts of the industry. "Sales were up in January and February," Paul James, Buell's Director-Product Communication told Motorcycle.com. Though exact figures weren't available, that's an interesting fact considering Buell's parent company, Harley-Davidson, has felt a bit of an impact from the tightening U.S. economy.
No doubt the forward momentum owes a great deal to the company's late-2007 release of the highly-anticipated liquid-cooled V-Twin 1125R, especially considering "dealer fill" (each dealer that wanted an 1125R has received at least one unit) has already been achieved. But the company's current sales success is also due to the humble Ulysses. Of the nine bikes making up the product line, six of those carry the letters XB; of those, the Uly is the strongest selling machine according to Chris Nelson, Director of Product Planning for Buell.
So, despite Erik Buell's venerable racing history and the influence it's had on many of his bikes, the odd-looking and strangely-named (Eric likes Greek mythology) Ulysses with 17-inch wheels, sporty rubber, dirtbike-style handlebar and over 6-plus inches of suspension travel wins the day.
More: 2008 Buell Ulysses XB12XT Review